Privacy Policy.
Effective Date: 1 September 2026
Pier Property Group Pty Ltd (“Pier Property Group”, “we”, “us” or “our”) respects your privacy and is committed to protecting the personal information we hold. This Privacy Policy explains how we collect, hold, use and disclose personal information in accordance with the Privacy Act 1988 (Cth) and the 13 Australian Privacy Principles (APPs).
This policy applies to personal information collected through our website (www.pierproperty.co), and while providing our commercial real estate services - including property acquisition, leasing and property management - to clients, landlords, tenants, purchasers, vendors, contractors and other parties we deal with.
By using our website or engaging our services, you consent to the collection, use and disclosure of your personal information as described in this policy. If you do not agree with this policy, please do not provide personal information to us, noting that this may limit our ability to provide our services to you.
1. What personal information we collect
The personal information we collect depends on the nature of our dealings with you - for example, whether you are a prospective tenant, landlord, purchaser, vendor, guarantor, contractor, supplier, or simply browsing our website. It may include:
- Identity information - name, date of birth, occupation, and identity document details (e.g. driver licence or passport, where required for verification)
- Contact information - residential or business address, email address and phone numbers
- Financial information - bank account details, financial statements, trade references, credit history and other information relevant to leasing, purchase or tenancy due diligence
- Property information - details of properties owned, leased, managed or sought, lease terms, rental and payment history, and maintenance records
- Business and entity information - ABN, company or trust structure, and details of directors, trustees, partners or guarantors, where you are acting for a business
- Communications - correspondence, enquiries, meeting notes and records of phone or email communications with us
- Technical and website information - IP address, browser and device type, pages visited and other information collected via cookies and similar technologies (see section 6)
- Any other information you or your representatives choose to provide to us
We do not generally seek to collect sensitive information (such as health information) and will only do so where necessary, permitted by law, and with your consent.
2. How we collect personal information
Directly from you
Most personal information is collected directly from you - for example, when you make an enquiry through our website, sign up for property alerts or our newsletter, submit a leasing or purchase application, or communicate with our team by phone, email or in person.
From third parties
Where necessary or appropriate, we may also collect personal information about you from other sources, including:
- referees, referring agents, current or previous landlords or property managers
- credit reporting bodies and organisations that provide trade or financial reference checks
- publicly available sources, such as property title records, corporate and business registers, and marketing listings
- related bodies corporate, co-agents, and professional advisers involved in a transaction
Automatically, through our website
When you visit our website, we may automatically collect certain technical information using cookies and similar technologies, including analytics and advertising tools. See section 6 (Cookies and website tracking) for details.
3. Why we collect, hold, use and disclose personal information
We collect, hold, use and disclose personal information for purposes including to:
- provide our property acquisition, leasing and property management services
- assess and process leasing, tenancy or purchase applications, including conducting reference, identity, financial and other due diligence checks
- manage tenancies and landlord relationships, including rent collection, arrears management, inspections and maintenance coordination
- market properties for lease or sale, including preparing listings, signage, brochures and online advertising
- communicate with you about properties, transactions, campaigns and our services
- send you direct marketing about properties and services that may interest you (see section 4)
- operate, maintain and improve our website, and understand how visitors use it
- comply with our legal and regulatory obligations, including under state and territory real estate licensing, property and trust account legislation
- manage and resolve enquiries, complaints and disputes
Where we collect personal information for a particular purpose, we will only use or disclose it for another purpose where you would reasonably expect us to, where you have consented, or where otherwise permitted or required by law.
4. Direct marketing
We may use your personal information to send you direct marketing about properties, market updates and services that may be of interest to you, by email, phone, SMS or mail, in accordance with the Privacy Act 1988, the Spam Act 2003 (Cth) and the Do Not Call Register Act 2006 (Cth), as applicable.
You can opt out of receiving marketing communications from us at any time, free of charge, by using the unsubscribe link in our emails or by contacting us using the details in section 11. We do not sell your personal information to third parties for their own direct marketing purposes.
5. Disclosure of personal information
We may disclose personal information to:
- the other party (or parties) to a transaction - for example, a landlord, tenant, purchaser or vendor - and their agents, brokers or legal representatives, as reasonably necessary to facilitate a leasing, sale or management arrangement
- our employees, contractors and related entities who need the information to perform their roles
- service providers who support our business, including CRM and property management software providers, IT and cloud hosting providers, email marketing platforms, website hosting providers, mailing houses and printers
- credit reporting bodies and organisations that provide reference or due-diligence checks
- our professional advisers, including lawyers, accountants and auditors
- government and regulatory bodies, where required or authorised by law (for example, state revenue offices, fair trading or consumer affairs regulators, or law enforcement)
- a prospective buyer of our business or its assets, subject to appropriate confidentiality protections
We do not disclose personal information to third parties for their own marketing purposes without your consent.
6. Cookies and website tracking
Our website uses cookies and similar tracking technologies, including:
- Analytics cookies (such as Google Analytics), which help us understand how visitors use our website - for example, which pages are viewed and how long visitors stay
- Advertising and retargeting cookies (such as Meta/Facebook and LinkedIn advertising pixels), which allow us to show relevant advertising about our properties and services to visitors on other websites and social media platforms
- Essential/functional cookies, which allow the website to operate correctly
Information collected through cookies may include your IP address, device and browser type, pages visited, and interactions with our website and advertisements. Some of this information may be shared with, and processed by, our analytics and advertising partners (including Google and Meta), which may involve disclosure of information overseas - see section 7.
Most web browsers allow you to manage or disable cookies through their settings, and you can opt out of personalised advertising through your Google Ads Settings or Meta Ad Preferences. Please note that disabling cookies may affect the functionality of our website.
7. Disclosure of personal information overseas
We engage third-party service providers - including cloud-based customer relationship management (CRM) and property management software, email marketing platforms, and cloud storage and productivity tools - some of which store or process personal information on servers located outside Australia. Depending on the provider, this may include countries such as the North America, South America, Europe, Asia and the Asia Pacific.
Before disclosing personal information to an overseas recipient, we take reasonable steps to ensure that the recipient handles that information consistently with the Australian Privacy Principles, including through contractual protections where appropriate. By providing us with your personal information, you consent to this disclosure. If you have concerns about the overseas storage or handling of your personal information, please contact us using the details in section 11.
8. Automated decision-making
From 10 December 2026, updates to the Privacy Act require entities to describe in their privacy policy the kinds of personal information used in, and the kinds of decisions made or materially influenced by, computer programs that could significantly affect an individual’s rights or interests.
Pier Property Group does not currently use automated systems or artificial intelligence to make decisions about individuals (for example, decisions to approve or reject a leasing or purchase application) without meaningful human review. If this changes, we will update this policy to describe the personal information involved and the nature of those decisions.
9. Data quality and security
We take reasonable steps to ensure the personal information we collect, use and disclose is accurate, complete and up to date, and to protect it from misuse, interference, loss, and unauthorised access, modification or disclosure. These steps include:
- restricting access to personal information to staff and contractors who need it to perform their roles
- using secure, password-protected systems and, where applicable, encryption for electronic records
- physical security measures for paper records
- requiring our service providers to take appropriate security measures
We retain personal information only for as long as it is needed for the purposes described in this policy, or as required by law - for example, real estate licensing and trust account record-keeping obligations in the Australian Capital Territory may require certain records to be retained for a minimum period (commonly around seven years). When no longer required, we take reasonable steps to securely destroy or de-identify personal information.
If we experience a data breach involving personal information that is likely to result in serious harm, we will comply with our obligations under the Notifiable Data Breaches scheme, including notifying the Office of the Australian Information Commissioner (OAIC) and affected individuals, where required.
10. Access to and correction of your personal information
You may request access to the personal information we hold about you, and request that we correct it if it is inaccurate, out of date, incomplete, irrelevant or misleading, by contacting us using the details in section 11.
We will respond to your request within a reasonable period (generally within 30 days). We may need to verify your identity before providing access or making corrections. We will not charge you for making a request, but may charge a reasonable fee to cover the cost of giving access. In limited circumstances permitted by law, we may refuse a request for access or correction, in which case we will provide written reasons for our decision and information about how you may complain about our refusal.
11. Complaints and further information
If you have a concern or complaint about how we have handled your personal information, please contact our Privacy Officer:
Privacy Officer, Pier Property Group
Address: 5/45 Honeysett View, Kingston ACT 2604
Email: reception@pierproperty.co
Phone: 1800 019 888
We will investigate your complaint and aim to respond within 30 days. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):
Website: www.oaic.gov.au
Phone: 1300 363 992
Post: GPO Box 5288, Sydney NSW 2001
12. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations.
The current version will always be available on our website at www.pierproperty.co together with its effective date.
13. Contact us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:
Pier Property
Address: 5/45 Honeysett View, Kingston ACT 2604
Email: reception@pierproperty.co
Phone: 1800 019 888
Website: www.pierproperty.co
Speak With an Advisor
Bring us the address and the question; we'll bring the numbers, the context and a considered next step.
contact us